Summary |
CONTENTS
1. INTRODUCTION
1. Nature and Scope of Managerial Economics
2. Managerial Economist—His Role and Responsibilities
2. DEMAND ANALYSIS AND FORECASTING
3. Demand Determinants
4. Demand Distinctions
5. Demand Forecasting
3. COST AND PRODUCTION ANALYSIS
6. Cost Concepts and Classifications
7. Cost-Output Relationship
8. Economies and Diseconomies of Scale
9. Production Functions
10. Linear Programming
4. PRICING DECISIONS,POLICIES AND PRACTICES
11. Pricing and Output Decisions under Perfect Competition
12. Pricing and Output Decisions under Imperfect Competition
13. Pricing Policies
14. Pricing Methods
15. Specific Pricing Problems
16. Price Discrimination
17. Product—Line Pricing
18. Price Forecasting
5. PROFIT MANAGEMENT
19. Nature and Measurement of profit
20. Profit Policies
21. Profit Planning and Cost Control
6. CAPITAL MANAGEMENT
22. Capital Budgeting
23. Cost of Capital
24. Appraising Project Profitability
25. Risk, Probability and Investment Decisions
7. MARCO—ECONOMICS AND BUSINESS
26. Business Cycle and Business Policies
27. Demand Recession in India----Causes, Indicators and Prevention
28. Economic Forecasting for Business
29. Input-Output Analysis
TABLES
Present Value Tables
Table of Logarithms
Table of Antilogarithms
A Note on Log and Antilog
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