ABOUT THE BOOK
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    Accession Number

  B1064

    Title

  Corporate Stragegy An Analytic Approach To Business Policy For Growth And Expension Penguin Books England 1970

    Author

  

    Publisher

  

    ISBN

  -

     Summary

CONTENTS 1. Structure of Business Decisions 2. A Model for Strategic Decisions 3. Objectives 4. A Practical System of Objectives 5. Synergy and Capability Profiles 6. Concept of Strategy 7. Why Firms Diversify 8. The Appraisal 9. Choice of Strategy 10. Uses of Strategy