ABOUT THE BOOK

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    Accession Number

 B355

    Title

 Achieve Sales Excellence: 7 Customer Rules For Becoming The New Sales Professional

    Author

 Stevens, Howard/ Kinni, Theodore

    Publisher

 Platinum Press

    ISBN

 978-1-59337-651-2

     Summary

Achieve Sales Excellence examines the new paradigm of business-to-business sales. This book is based on the results of a fourteen-year study, which asked business customers-the key constituent group of professional salespeople-to define the qualities of world-class salespeople and organizations. It offers unmatched insights into sales performance issues and the practices sales professionals and organizations must embrace to become world-class sales forces.