Summary |
A revolution is under way in today’s organizations. As peter Senge and his coauthors reveal in the necessary revolution, companies around the world are boldly leading the change from deal-end “business as usual” tactics to transformative strategies that are essential for creating a flourishing, sustainable world. There is a long way to go, but the era of denial has ended. Today’s most innovative leaders are recognizing that for the sake of our companies and our world, we must implement revolutionary-not just incremental-changes in the way we live and work.
Brimming with inspiring stories from individuals and organizations tacking social and environmental problems around the globe, the necessary revolution reveals how ordinary people at every level are transforming their businesses and communities. By working collaboratively across boundaries, they are exploring and putting into place unprecedented solutions that move beyond just being “less bad” to creating pathways that will enable us to flourish in an increasingly interdependent world. Among the stories in these pages are the evolution of Sweden’s “green zone,” Alcoa’s water-use reduction goals, GE’s ecoimagination initiative, and seventh generation’s decision to shift some of their advertising to youth-led social change programs.
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