ABOUT THE BOOK

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    Accession Number

 B4121

    Title

 Managing Radical Change: What Indian Companies Must Do To Become World Class

    Author

 Ghoshal, Sumantra/ Piramal, Gita/ Bartlett, Christopher A

    Publisher

 Viking

    ISBN

 0-670-89677-2

     Summary

Managing Redical Change: What Indian Companies Must Do to Become World –Class looks at what companies in India must do, not just to survive, but rank among the best in their strategy, organization and management. According to internationally acclaimed management gurus Sumantra Ghosal and Christopher A. Barteltt and industry insider Gita Piramal, the problem is not that managers are unaware of the need for a radical response to the problems and challenges posed by the new competitive, technological and market demands in India. But, trapped in an incrementalist mindset- that change can come only by degrees- deep in their do not feel the urgency that they profess. Without the energy of their own convictions, what chance do these managers have of leading change in their organizations? That is the fundamental premise behind this book, as well as its key purpose: to make managers believe-really believe that radical performance improvement is possible.