Summary |
Some ideas continue to inspire, are fresh even a couple of decades after they were first propounded. Mark McCormack’s bestselling What they don’t teach you at Harvard Business School is a case in point. Published in 1985, the book still finds a prominent place on many bookshelves. Meanwhile, it is in its sixth edition- and people are still queuing up to buy their copy.
So when the strategist decided to start a column on what’s missing in today’s management education, we didn’t have to look far for a suitable title- after all, why mess with a winning proposition? As it happens, we were right What They Don’t Teach You at B-School is now in its fourth year and the strategist is still inundated with requests from potential contributors. You would think everyone wants to share the lowdown on their B-school’s shortcomings.
|
