Summary |
And when you really need that perfect strategy there’s only one place to turn-to marketing guru and bestselling author Jack Trout. For over twenty years, Trout’s trailblazing insight have helped business people around the globe capture mindshare, conquer markets, and become market leaders. in a business market where only the strong survive, we need Jack Trout’s wisdom now more than ever. Strategy is all about winning and Jack Trout is all about strategy:
• Strategy is all about Survival
• Strategy is all about Perceptions
• Strategy is all about Being Different
• Strategy is all about Competition
• Strategy is all about Specialization
• Strategy is all about Simplicity
• Strategy is all about Leadership
• Strategy is all about Realtiy
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