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The contents of the book includes below:
Corporations and the Changing Environment
Managing Public Issues
A View of the Future
Another Look at Regional U.S. Growth
The Financial Services Revolution
Articulated Turbulence: The Effect of Regulatory Agencies on Corporate Responses to Social change
Scanning the Regulatory Environment
Forecasting and Management
Financial Models for Corporate Planning
Regression and Econometric Techniques for Insurers
Relating Opportunities to Resources
Defining Corporate Strengths and Weaknesses
How to Conduct an Industry Analysis
Competitive Positioning
Strategic Marketing
Product Planning and Development
Data Processing in Insurance Companies
Systems Development
Human Resource Planning
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