Summary |
Part I of this book looks at Fast Innovation from an executive view, considering its strategic impact and requirements, and outlines new solutions that directly address the CEO’s top innovation frustrations. Part I provides in-depth discussions of how innovation can improve shareholder returns-If it’s fast, differentiated, and sustainable-and also looks at the strategic importance of exploiting new dimensions of innovation.
Part II then looks at the systemic issues and opportunities that must be addressed to make Fast Innovation happen enterprise-wide: specific practices, policies, and cultural changes that build capacity for innovation.
Part III provides detailed and specific solutions for driving Fast Innovation at the project and portfolio level: how to collect “present state” data, screen and select projects, execute innovation techniques, use quantitative methods for judging whether and when to launch a specific project, build highly creative and fast teams, and so on.
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